Services

Human Resources Planning (HRP) ensures that the organization has the right number of human resources, at the right place, at the right time, capable of completing their tasks, duties, and responsibilities effectively and efficiently in order to achieve the organization’s overall objectives.

HRP influences the analysis of expected staff supply and demand which are influenced by the expected future environment; internally and externally. The supply represents the available Human Resources, which involves both internal sources inside the organization and external sources at the labour market. The demand represents the organization’s need and requirement of Human Resources numbers, types, skills, capabilities and locations.

We work closely with you to understand your goals and vision, and then develop your entire business plan. Although most clients hire us to write a business plan for them they often find that the process they go through in developing that final business plan is more valuable than the documents themselves.

Our business planning process is intense, thorough, and highly collaborative. More complicated businesses (often involving new or unique technology, unusual or multiple revenue streams, or requiring large amounts of funding) may require more time. This is particularly true with larger organizations where multiple stakeholders are involved: Board of Directors, Advisory Board, CEO, CFO, COO, CIO, Director of Marketing, Director of Sales, etc.

As business plan consultants, we will help you refine your business model, identify your most profitable customers, fine-tune your marketing plan, and improve your sales projections. We provide an objective view, so your final business plan makes a statement that exudes confidence and attracts investors.

We work closely with you to understand your goals and vision, and then develop your entire business plan, from "elevator pitch" to "exit strategy."
We don't start with a "canned" business plan format – each business plan is individually crafted to meet the unique requirements of each client.
Unlike many of our competitors, we expect – even demand – several iterations. We understand that the first version is rarely perfect. If you are not happy with our work, we aren't either.
We don't just "write a business plan." We question assumptions, perform independent research on the market and competition, and explore and propose alternative ways to market your product or service. We are business plan consultants, not just business plan writers.
If your business plan is to obtain capital, we'll evaluate your plan from the viewpoint of a prospective investor or partner. Our experience allows us to quickly spot problems and fix them long before you meet with your first investor.
We provide you with a small team of dedicated business plan consultants who understand and care about your business.

A professional business plan ties all of the above together into a self-consistent, attractive professional package that speaks for itself. A "typical" business plan is between 12 and 18 pages long, excluding supplementary documentation such as financial projections, graphs, charts, etc. The final business plan package ranges from 20 to 80 pages, depending on the complexity of your business, how much capital you are seeking, how many markets you are targeting, etc.

Rest assured that no matter how simple or complicated your underlying business is, we will spend the time and effort necessary to make your business plan a major springboard towards your future success.

What is Exit & Succession Planning?

Often referred to as business succession planning, exit planning is the development of a strategy and a roadmap that enables the business owner to maximize value and leave their business on their own terms.

Why Do You Need Exit Planning?

At some point, every business owner will leave their business. For most business owners, this is a once in a lifetime event. It’s critically important because the average business owner has 50-90% of their net worth tied up in their business. Most businesses are not saleable today for what the business owner expects. Preparing your business for sale can be a hectic affair, perhaps triggered by an unplanned event and constrained by time. This typically leads to many unpleasant tradeoffs and a result that falls far short of the owner's objectives. The alternative is a systematic approach initiated 3-10 years in advance and driven entirely by your personal exit objectives. This is the approach we can help you with.

When Should You Start Your Exit Plan?

The short answer: three to ten years before your planned exit. The earlier you start planning, the higher the likelihood that you will meet all of your objectives and leave your business on your terms and on your schedule. One of the key ingredients to a successful Exit Plan is time. Depending upon many factors such as your objectives, your priorities, the current condition and value of your business, your estate plan, and your non business assets, there may be changes that have to take place before your exit that require years to implement. Although you can’t control the ups and downs of the Merger and Acquisition cycle or the tax code, you can control the preparation of your business. If you plan to leave your business within the next 10 years, the time is now to start working on your business and bringing under your control, the many moving parts that are required to accomplish a successful exit.

Who is Involved in Developing My Exit Plan?

The planning process is lead by an Exit Planning advisor who has specialized training for this purpose. Additionally, your existing advisors such as your attorney, CPA, and financial advisor may be asked to participate at some level depending on the type of plan to be created. It is important to get the input of your current trusted advisors if they already have a deep understanding of your situation. The Exit Plan advisor facilitates and manages the project and coordinates the efforts of your other advisors to avoid any duplication of effort.

What is the Next Step?

The next step is a complimentary half-hour telephone conversation with our Exit Plan Advisor. This enables you to learn more about the Exit Planning process and what is involved. The call also allows you to learn more about us and how we can help you. You'll know at the end of the call if the chemistry is right and you want to proceed.

CorpoRational Inc. provides the tools for determining organization strategic direction and path. With the Strategic Planning, management can set a framework for managerial decisions. They can be aware of how, when and where they should compete; and against whom; and for what purpose.

Through business strategic planning, CorpoRational Inc. facilitates the achievement of the following objectives:

Formulate the company’s mission, vision, and values.
Conduct an analysis that reflects the company’s internal conditions and capabilities.
Assess the company’s external environment, including the remote, the industry and the operating environments.
Analyze the company’s options by matching its resources with the external environment.
Identify the most desirable options by evaluating each option in light of the company’s mission.
Select a set of long-term objectives and grand strategy that will achieve the most desirable result.
Develop annual objectives and short-term strategies that are compatible with the selected set of long-term objectives and grand strategy.
Implement the strategic choices by means of budgeted resources where the matching of tasks, people, structures, technologies, and reward systems are emphasized.
Evaluate the success of the strategic process as an input for future decision making.

Components of strategic planning

Corporate Level Strategies

CorpoRational Inc. sets a guide to its corporate clients for their future. Should we grow, stabilize, or retract, markets to invest in, where to allocate investments and how to collaborate in new markets.

Business Level strategies

CorpoRational Inc. sets strategies that define how to compete in markets. Whether differentiate, lead by cost, or focus on a niche and accordingly build a comprehensive outlook of the business.

Function Level Strategies

CorpoRational Inc. can help corporations by providing an overall direction and in specific areas such as:

Human resources / organizational development

Information Technology

Financial

Marketing

While most market research companies serve large companies, we go the other way – we focus on the needs of small businesses. We uncover market opportunities, and sometimes, marketing challenges, that others miss. Our market research yields solid, factual, defensible information that is directly relevant to your specific needs, not the needs of the "average" company in your industry. We combine quantitative market research (statistical analysis, graphs, charts) and qualitative market research (interviews, articles, opinions) to give you a balanced and accurate picture. Here are a few examples of projects we have completed:

Survey design and execution (invite respondents, collect results, analyze, report)
Phone or in-person interviews of customers, employees, executives, business owners, industry experts, etc.
Focus groups, roundtables, and executive forums
Market opportunity assessments (evaluate the potential for your ideas, products, services, or processes)
Competitor analysis / competitive intelligence studies
Blue sky" sessions on product / application / market possibilities, particularly in the area of technology commercialization

Why Market Research is Important

Accurate market research is the foundation for every business or marketing plan. CorpoRational can help you gain a much deeper

understanding of:

market opportunities
existing customers
prospects
competitors
employees
industry trends
environmental or regulatory risks

We Help You Focus

Large market research firms research specific industries and generate standardized industry reports. The problem for most small businesses is that very few of them fit neatly into these industry categories. That's where we come in. Instead of generating canned industry reports, everything we do is customized for each client. Effective marketing is all about targeting and focus. Better targeting means less waste, lower expenses, and higher profits.

Conduct a comprehensive market opportunity assessment - Assess your markets and current market positions (market size and share of market, channels, growth trends, threats, and opportunities)
Identify customer needs and determine which market segments hold the most, and least, attractive profit potential.
Find out what customers and prospects think about your new customer service procedures, your sign-up process, your newest product, your new tag-line, your invoicing process, etc.
Identify regulatory, political, and demographic trends that could create problems and opportunities for your business.
Develop a thorough understanding of competitors - Who leads and who follows in this space? How much market share does each player have? What are their strengths and weaknesses? How do they differentiate themselves? How does their pricing strategy compare with yours? How do they market their products and services? How does their brand equity compare to yours?
Identify opportunities to use your strengths and exploit competitor weaknesses.